Normering eller normer? Sprogpolitik og sprogvalg i en Dansk virksomhed med Engelsk som koncernsprog

Research output: Contribution to journal › Journal article › Research › peer-review

Standard

Normering eller normer? Sprogpolitik og sprogvalg i en Dansk virksomhed med Engelsk som koncernsprog. / Lønsmann, Dorte.

In: NyS, Vol. 44, 01.01.2013, p. 56-80.

Research output: Contribution to journal › Journal article › Research › peer-review

Harvard

Lønsmann, D 2013, 'Normering eller normer? Sprogpolitik og sprogvalg i en Dansk virksomhed med Engelsk som koncernsprog', NyS, vol. 44, pp. 56-80.

APA

Lønsmann, D. (2013). Normering eller normer? Sprogpolitik og sprogvalg i en Dansk virksomhed med Engelsk som koncernsprog. NyS, 44, 56-80.

Vancouver

Lønsmann D. Normering eller normer? Sprogpolitik og sprogvalg i en Dansk virksomhed med Engelsk som koncernsprog. NyS. 2013 Jan 1;44:56-80.

Author

Lønsmann, Dorte. / Normering eller normer? Sprogpolitik og sprogvalg i en Dansk virksomhed med Engelsk som koncernsprog. In: NyS. 2013 ; Vol. 44. pp. 56-80.

Bibtex

@article{dd3f4e0ffd9b4a8bb250dde9412df581,
title = "Normering eller normer?: Sprogpolitik og sprogvalg i en Dansk virksomhed med Engelsk som koncernsprog",
abstract = "This article investigates norms for language choice in an international company in Denmark with English as a corporate language. The study investigates the connection between the lack of a language policy and the corporate culture which values freedom from rules and regulations. The study also shows how an absence of a language policy leads to a wide range of expectations and interpretations of the phrase 'English as a corporate language'. Language norms in the company include norms for codeswitching and norms for language choice. Norms for language choice centre on the language competence of addressees and emphasise the important role Danish plays in the linguistic environment in the company. Finally, the results from the study show that the often-used term 'domain loss' and the associated competition metaphor are neither adequate nor fruitful for an understanding of the relationship between Danish and English in Denmark. Instead the two languages enter into a complementary relationship, at least at the level of norms, while language practices are more complex and dynamic than that.",
author = "Dorte L{\o}nsmann",
year = "2013",
month = jan,
day = "1",
language = "Dansk",
volume = "44",
pages = "56--80",
journal = "NyS",
issn = "0106-8040",
publisher = "Dansk Sprogn{\ae}vn",

}

RIS

TY - JOUR

T1 - Normering eller normer?

T2 - Sprogpolitik og sprogvalg i en Dansk virksomhed med Engelsk som koncernsprog

AU - Lønsmann, Dorte

PY - 2013/1/1

Y1 - 2013/1/1

N2 - This article investigates norms for language choice in an international company in Denmark with English as a corporate language. The study investigates the connection between the lack of a language policy and the corporate culture which values freedom from rules and regulations. The study also shows how an absence of a language policy leads to a wide range of expectations and interpretations of the phrase 'English as a corporate language'. Language norms in the company include norms for codeswitching and norms for language choice. Norms for language choice centre on the language competence of addressees and emphasise the important role Danish plays in the linguistic environment in the company. Finally, the results from the study show that the often-used term 'domain loss' and the associated competition metaphor are neither adequate nor fruitful for an understanding of the relationship between Danish and English in Denmark. Instead the two languages enter into a complementary relationship, at least at the level of norms, while language practices are more complex and dynamic than that.

AB - This article investigates norms for language choice in an international company in Denmark with English as a corporate language. The study investigates the connection between the lack of a language policy and the corporate culture which values freedom from rules and regulations. The study also shows how an absence of a language policy leads to a wide range of expectations and interpretations of the phrase 'English as a corporate language'. Language norms in the company include norms for codeswitching and norms for language choice. Norms for language choice centre on the language competence of addressees and emphasise the important role Danish plays in the linguistic environment in the company. Finally, the results from the study show that the often-used term 'domain loss' and the associated competition metaphor are neither adequate nor fruitful for an understanding of the relationship between Danish and English in Denmark. Instead the two languages enter into a complementary relationship, at least at the level of norms, while language practices are more complex and dynamic than that.

UR - http://www.scopus.com/inward/record.url?scp=84907389995&partnerID=8YFLogxK

M3 - Tidsskriftartikel

AN - SCOPUS:84907389995

VL - 44

SP - 56

EP - 80

JO - NyS

JF - NyS

SN - 0106-8040

ER -

ID: 238451469